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Home Care Platform · 2026

Five Star Home Health Care Agency

A new digital foundation for care, recruitment, and local visibility.

A new responsive Next.js website and brand system built from the ground up, then connected to multilingual search, downloadable resources, inquiry workflows, maps, and restored social channels.

Ramil Sharafiev’s Role

Brand concept and new logo, product strategy, UX/UI, full-stack Next.js development and deployment, technical SEO, accessibility, multilingual architecture, social restoration, publishing automation, and inquiry email systems.

Illustrative image of a home caregiver helping an older adult
Five Star Home Health Care Agency

The Challenge

Rebuild the entire digital presence as one dependable system.

Five Star needed more than a visual refresh. The website, local profiles, social channels, forms, downloadable documents, and internal inquiry handling had to feel consistent, work across devices and languages, and make it easier for families and applicants to take the next step.

Designed Impact

One clearer path for families, applicants, and the team.

01

Families can act

Services, insurance guidance, office information, and inquiry paths are organized around the next decision a family needs to make.

02

Recruitment is simpler

Applicants can review requirements and submit a structured career form from any device instead of relying on manual intake.

03

Brand channels align

Website, maps, social publishing, documents, and email handoff now reinforce one consistent public presence.

What I Led and Built

Website, brand, content, and automation — rebuilt together.

Brand & Responsive UX

A new logo direction and visual concept, complete information architecture, and responsive page designs for care services, insurance, resources, careers, and contact.

Next.js Website & SEO

A ground-up Next.js implementation, production deployment, technical SEO, structured multilingual routes, metadata, indexable EN/RU/ES pages, and performance tuning.

Forms, Files & Email Workflows

Contact and career application forms, downloadable PDF resources, and practical email templates for receiving inquiries and managing client communication.

Maps, Social & Publishing

Restored and aligned business profiles across Google Maps and social channels, with a coordinated content system and automation for cross-platform publishing.

Illustrative image of a personal care aide speaking with an older adult at home
Five Star social media campaign creative
Five Star Home Health Care Agency

The identity now connects the website, downloadable resources, social publishing, local search, and every inquiry touchpoint.

Measured Quality

Fast, accessible, and ready for multilingual discovery.

100
Performance · desktop Lighthouse, Jul 17, 2026
100
Accessibility · desktop Lighthouse, Jul 17, 2026
100
Best Practices · desktop Lighthouse, Jul 17, 2026
100
SEO · desktop Lighthouse, Jul 17, 2026
EN · RU · ES
indexable language architecture
Forms + PDFs
inquiries, careers, and downloadable resources

Google PageSpeed Insights report — production URL, desktop, Lighthouse 13.4.0, captured Jul 17, 2026

Accessibility & Quality

Accessibility was treated as a product feature, not a final checklist.

The experience includes options for larger text, higher contrast, reduced motion, and underlined links, alongside keyboard-friendly structure and responsive layouts. These choices support a broader range of visitors without separating them into a different experience.

Need a connected digital foundation?

Let’s build the brand, website, and workflows as one system.

A high-performing site creates more value when search, accessibility, forms, content, local profiles, and follow-up are designed together.

Discuss Your Project