01
Families can act
Services, insurance guidance, office information, and inquiry paths are organized around the next decision a family needs to make.
Home Care Platform · 2026
A new responsive Next.js website and brand system built from the ground up, then connected to multilingual search, downloadable resources, inquiry workflows, maps, and restored social channels.
Ramil Sharafiev’s Role
Brand concept and new logo, product strategy, UX/UI, full-stack Next.js development and deployment, technical SEO, accessibility, multilingual architecture, social restoration, publishing automation, and inquiry email systems.

The Challenge
Five Star needed more than a visual refresh. The website, local profiles, social channels, forms, downloadable documents, and internal inquiry handling had to feel consistent, work across devices and languages, and make it easier for families and applicants to take the next step.
Designed Impact
01
Services, insurance guidance, office information, and inquiry paths are organized around the next decision a family needs to make.
02
Applicants can review requirements and submit a structured career form from any device instead of relying on manual intake.
03
Website, maps, social publishing, documents, and email handoff now reinforce one consistent public presence.
What I Led and Built
A new logo direction and visual concept, complete information architecture, and responsive page designs for care services, insurance, resources, careers, and contact.
A ground-up Next.js implementation, production deployment, technical SEO, structured multilingual routes, metadata, indexable EN/RU/ES pages, and performance tuning.
Contact and career application forms, downloadable PDF resources, and practical email templates for receiving inquiries and managing client communication.
Restored and aligned business profiles across Google Maps and social channels, with a coordinated content system and automation for cross-platform publishing.


The identity now connects the website, downloadable resources, social publishing, local search, and every inquiry touchpoint.
Measured Quality
Google PageSpeed Insights report — production URL, desktop, Lighthouse 13.4.0, captured Jul 17, 2026
Accessibility & Quality
The experience includes options for larger text, higher contrast, reduced motion, and underlined links, alongside keyboard-friendly structure and responsive layouts. These choices support a broader range of visitors without separating them into a different experience.
Need a connected digital foundation?
A high-performing site creates more value when search, accessibility, forms, content, local profiles, and follow-up are designed together.
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